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LIFE BOOST COFFEE - “This bear stole my coffee!”

ROLE:  Coffee Lover & Bear Whisperer 

 

SUMMARY:   True story about my run in with a bear and the coffee company that used my photo and experience.

A bear stole my case of Life Boost coffee while I was isolating during the pandemic, on a 40 acre apple orchard, living with my family in a friend’s pool house. I captured the exact moment the bear chose to steal my case of coffee off the front porch (instead of taking the other two items I hadn’t yet retrieved from the delivery service- children’s strawberry laxative and chicken broth). I posted the story and photo on my facebook page and also shared it with 

Life Boost. The company acted quickly and used the content for their own social campaign of the day, instantly wracking up 8k+++ likes, tons of shares and hilarious comments while gaining new customers. ME? I was lucky to get my coffee replaced for free! THE BEAR? Let’s just say hibernation was really over!

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